Swimsuit

Grande Cosmetics Brings Glitz and Glamour to Miami Swim Week

The brand showcased new products and provided freebies to talent and VIP guests.

Cara O’Bleness

Kamie Crawford at the Grande Cosmetics activation.

Kamie Crawford at the Grande Cosmetics activation.

If you’re ever in need of a good beauty boost, look no further than Grande Cosmetics. The brand is known for its best-selling eyelash and eyebrow serums that deliver salon-like results at home. Best of all, Grande Cosmetics is PETA-certified and cruelty-free, so you can look great while feeling good about it.

Grande Cosmetics was present during SI Swimsuit events at the W South Beach for Miami Swim Week on Friday, July 7. The brand’s activation inside SI Swimsuit’s poolside Barbie Dreamhouse in the afternoon was an absolute hit. Talent and VIP guests were treated to freebies and demonstrations, and models were gifted four of the brand’s products to take home.

Brand founder and CEO Alicia Grande created Grande Cosmetics after losing her eyelashes postpartum. When there wasn’t a solution on the market, she created her own. The entrepreneur has been launching innovative products to help women feel and look their best ever since the company got its start in 2008.

Shop the brand’s best-selling lash and brow serums below, and you’ll feel as glam as an SI Swimsuit model in no time at all.

GrandeLASH-MD Lash Enhancing Serum, $68 (grandecosmetics.com)

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Swipe this product on once a day and you’ll see longer, healthier, thicker looking lashes in as little as four weeks.

Grande Cosmetics in the SI Swimsuit Barbie Dreamhouse.

Grande Cosmetics in the SI Swimsuit Barbie Dreamhouse.

GrandeBROW Brow Enhancing Serum, $73 (grandecosmetics.com)

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If you’ve ever over-plucked your eyebrows, this product is an absolute must. Packed with vitamins, amino acids and antioxidants, it promises fuller brows in six to eight weeks and will give you healthier-looking arches.

Shop all of the brand’s best-sellers, including lip plumper, travel sets, mascara and more, here.

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Published
Cara O’Bleness
CARA O’BLENESS

Cara O’Bleness is a writer and editor on the Lifestyle and Trending News team for SI Swimsuit. Prior to joining SI Swimsuit in 2022, she worked as a writer and editor across a number of content verticals, including food, lifestyle, health and wellness, and small business and entrepreneurship. In her free time, O’Bleness loves reading, spending time with her family and making her way through Michigan’s many microbreweries. She is a graduate of Michigan State University’s School of Journalism.