Katrina Scott is everything Sports Illustrated Swimsuit stands for. The entrepreneur has built her fitness brand from the ground up, inspiring women to be strong and live a balanced life. Starting in Boston as a master fitness trainer and group fitness instructor with a degree in Health Science from Keene State College, Scott became one of the first fitness experts on YouTube, and reaches over 18 million women with her message of power and positivity. She is the New York Times best-selling author of Balanced and Beautiful and the creator of the uber-popular female fitness brand, Tone It Up. This mom also hosts a new podcast, Live Beautifully, and has graced the covers of Women’s Health, SELF, LA Yoga and the Improper Bostonian (the latter which hailed her as a “fitness phenom.”)
MJ Day: Why Katrina?
Katrina represents the evolution of Sports Illustrated Swimsuit. She has truly put her blood, sweat and tears into contributing to the growth of the brand. Katrina has stepped up in a meaningful way: she has created at-home workouts for our viewers during the pandemic, providing an infusion of energy, a focus on wellness and a glimpse of positivity during some of the darkest days. Her story is extremely inspiring; as a self-made entrepreneur, Katrina has built a global fitness brand, Tone It Up, is a New York Times bestselling author of Balanced and Beautiful and is now a SI Swimsuit model. She is a true inspiration to us and we are so excited to share her incredible breadth of expertise with our community.
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