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Shop With Purpose

Shop the limited-edition collection. A portion of the sales will be donated to the Hard Rock Heals Foundation to support breast cancer awareness and research worldwide.

Latest Video

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The 2025 SI Swimsuit model will run the November race alongside family and friends.

Roshumba Williams, Nicole Williams English and Jasmine Sanders are taking part in the PINKTOBER campaign in partnership with Hard Rock International.

Brand stars Nicole Williams English, Jasmine Sanders and Roshumba Williams are teaming up to encourage women to take charge of their breast health.

The athlete breaks down a move she first executed at the U.S. Nationals in 2017.

Plus, our brand stars share their takes on band tees, swimwear as daywear and more.

The SI Swimsuit legend and her three younger sisters are the stars of their very own reality show, now streaming on Hulu.

The Peloton instructor was surprised with the news during a live workout class.

From sending voice memos to starting a new hobby just for the outfit, here’s where our brand stars land on current fads.

SwimNews

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The content creator and SI Swimsuit model is on a marvelous tropical getaway.

The Jessie Murph Digital Issue

Jessie Murph

Jessie Murph Interview

Jessie Murph SI Swimsuit Cover

Jessie Murph's SI Swimsuit Photos

Jessie Murph’s Cell Phone Tour

Every trend from animal print to Grecian goddess is covered throughout all of the pages.

Interviews

The SOSHE Beauty founder is proving that clean doesn’t mean compromise, and that real women deserve to see themselves in modern makeup.

The 20-year-old dance sensation has taken the ballroom by storm for three consecutive seasons, all thanks to her high-energy routines and positive attitude.

We chatted with Maher about her debut doll, which features Barbie’s first-ever muscular sculpt.

With ARAME, the founder is proving that clean ingredients, cultural identity and community storytelling are reshaping what it means to brush your teeth.

The self-funded founder is proving that slow growth and timeless design are worth the wait.

The founder is proving that slow fashion, community and confidence never go out of style.

The Banu Skin founder relies on science-backed formulas and zero tolerance for stigma.

The former college athlete combines science and intuition at the Nofar Method, creating classes that strengthen both the body and spirit, allowing people to feel seen.

Fashion & Beauty

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Buy the Issue

The Wait Is Over

The 2025 Swimsuit Issue is finally here.

Meet Your Cover Models

Salma Hayek Cover

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Lauren Chan Cover

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From the Issue

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Olivia Dunne

2025 Destinations

The resort offers live entertainment, poolside cabanas and unmatched hospitality in South Florida.

Book your stay just steps away from Times Square and Rockefeller Center.

Two hours apart lie two California properties with magic in their foundations.

Now through Sept. 5, travelers can purchase a 2026-2027 pass for the airline for just $299.

SI Swimsuit model Ellie Thumann shares her favorite places to eat, grab coffee and relax.

With recommendations for food, self-care treatments and nightlife, there’s a little bit of something for everyone.

The SI Swimsuit model spent four weeks in five European countries with her husband and son this summer.

SI Swimsuit legend Hunter McGrady recounts her ‘magical’ trip to the coastal city in New Jersey.

SI SwimLife

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