Go Behind the Scenes of the Sports Illustrated Swimsuit Island Event in Florida

Models, staff, influencers and fans celebrated the launch of the 2024 issue at the Seminole Hard Rock Hotel & Casino in Hollywood, Fla.

Ananya Panchal | Jul 3, 2024

Inside Sports Illustrated Swimsuit Island Day 1 /

On Saturday, May 18, fans joined SI Swimsuit models in Hollywood, Fla., to celebrate the launch of the 2024 issue, marking the 60th anniversary of the publication. From brand activations by Gold Bond and Tarte Cosmetics and DIY charm bracelets by Electric Picks to magnificent SI Swimsuit archive gallery walls and tote bag personalization, the first day of the Sports Illustrated Swimsuit Island was a success.

Published May 19, 2024|Modified Jul 3, 2024

ANANYA PANCHAL

Ananya Panchal is a writer on the Lifestyle and Trending News team for SI Swimsuit, where she covers fashion, beauty, pop culture and the internet’s favorite personalities and trends. She joined the brand in 2022 after roles at Bustle, the San Francisco Chronicle and the TODAY Show. Panchal loves to write about fashion in all its forms—from standout runway moments and evolving street style to the best accessories to elevate each season’s wardrobe (she rarely goes anywhere without a stack of jewelry and a coffee in hand). A self-proclaimed beauty fanatic, she’s always on the hunt for must-have products and loves breaking down viral trends. Her favorite series at the moment is spotlighting female founders and the stories behind the brands they’ve built—especially those shaping the future of fashion, wellness and tech. She is based between New York City and San Francisco and, when she’s not writing, can be found rewatching One Tree Hill, playing sudoku, trying new restaurants or ranking her favorite Disney Channel Original Movies. She holds a bachelor’s degree in communications and journalism with a minor in criminal justice from Boston University.